I can’t say I know yoga well – my only consistent run-in with the popular exercise “state of mind” was the weekly dose I got during my two stints with P90X (Yoga X). I’ll let the experts and talking heads debate the authenticity of that form of yoga. Regardless, I had a love/hate relationship with that particular day of the P90X regimen. I actually enjoyed the yoga workouts after the fact, but anticipation for yoga day reached levels of dread beyond compare. It didn’t help that it took half a day to finish it.

This is going somewhere, I promise.

Fast forward to the present (I’m at least 3 years removed from my last dalliance with P90X) and I came across a series of yoga bags designed specifically for the male yoga enthusiast – Brogamats. Brogamats are yoga bags designed to dial up the manliness by appearing to be something else like a quiver for arrows, a ninja sword or a log (presumably that you felled with your own bare hands). I’m not even kidding.

So, for reasons that have absolutely nothing to do with money, Brogamats are this week’s #TIDNTKIL.